Masbro Unveils New Brand

Masbro Marks 40 Years with a Fresh New Look
Masbro Insurance Brokers, a trusted name in Gibraltar since 1985, is proud to announce a complete rebrand, marking 40 years of serving the local community. This rebrand reflects the broker’s commitment to its personal and business customers and is part of a broader investment to update and transform the business for the future.
In addition to its fresh new look, which includes a new logo and website, Masbro has also undertaken a complete refurbishment of its Main Street headquarters. This upgrade includes a redesigned client reception area, creating a more welcoming and modern environment for customers, while reinforcing Masbro’s focus on improving the client experience. The rebranding project was undertaken by the local branding agency Kensho who worked closely with Masbro to create an identity that reflected the brand's commitment to the community and its core values.
Over the past four decades, Masbro has been dedicated to providing reliable, tailored insurance solutions to meet the needs of Gibraltar’s residents and businesses. Supporting the community has always been central to its mission. From sponsoring sports clubs like Wellington Boxing Club, Lynx Juniors, and Grammarians Hockey Club, to backing charities such as GibSams, EV Foundation, and Cancer Relief, Masbro remains deeply committed to giving back to the community it serves.
The rebrand was launched during an event held at the Fine Arts Gallery in Casemates. Speaking at the event, the Chief Minister, the Hon. Fabian Picardo, described Masbro as “a central part of Gibraltar’s business landscape” and praised the company’s “ongoing commitment to community.”
James Andlaw, Masbro’s Managing Director, said:
“Our rebrand is more than just a new look—it’s a reflection of who we are and where we’re going. As we celebrate 40 years, we remain as committed as ever to serving our clients with care and supporting the community that has supported us. This transformation, including the refurbishment of our Main Street HQ, marks the start of an exciting new chapter for Masbro, and we can’t wait to share it with you.”
To explore the insurer's new look, head to www.masbro.gi.
About Masbro Insurance
Founded in 1985, Masbro Insurance Brokers has been providing insurance solutions for individuals and businesses in Gibraltar for 40 years. Known for its personal approach and strong community ties, Masbro offers a wide range of products and is proud to support local charities, cultural projects, and sporting teams.











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