Sep 05 Sales Of Holidays Continue To Rise
Following on from the news released in February of 2013 by Superbreak Holidays ofthe UK that their sales to Gibraltar had increased, the company has once again announced a further increase.
Bookings for Gibraltar currently stand at just over 300% year on year. The company has reported an increase in bookings during the run of the series “Gibraltar: Britain in the Sun” aired on Channel 5 in the UK earlier this summer. In addition a spike in bookings was experienced after the run of two episodes of the popular UK TV series “New Tricks”, where Gibraltar was featured.
Superbreak points out that the key indicator of the success of Gibraltar is that it has jumped from the 15th to the 10th position in their list of top selling destinations and is now ahead of cities such as Prague. Superbreak has over 30 years of experience in providing quality UK and European short breaks.
Commenting on yet another rise in sales to Gibraltar, Chris Hagan, Superbreak’s Head of Overseas, Transport and Ancillary Product & Contracting said, “We are again delighted to report a substantial increase in business to Gibraltar where we see our programme going from strength to strength. By working closely with the Gibraltar Tourist Board and our suppliers on the Rock we look forward to our visitor numbers increasing even further into 2014. For Gibraltar to be ahead of some established short break destinations such as Prague, Brussels and even Venice is testament to the hard work of all parties involved. ”
The Hon Neil Costa MP, Minister for Tourism, Commercial Affairs, Public Transport and the Port said, “I am delighted with the news of further increases in overnight visitors to the Rock from our most important source market. We work very closely with the members of the United Kingdom Gibraltar Tourism Association in selling Gibraltar in the UK and the results are very positive. Her Majesty’s Government of Gibraltar will continue to promote Gibraltar as the most captivating short break destination in the Mediterranean. We will continue to encourage our partners in the tourism industry both in Gibraltar and the UK to offer the highest standards of products and services. We congratulate Superbreak for their efforts and hope that their sales to the Rock continue to rise.”
